Sofia Ulver

“Hipster Hospitality and Beyond”: Opponent at Kajsa Hults PhD Defense

I had the honor to act as Opponent at Kajsa Hult’s PhD Defense (Viva) at Måltidens Hus in Grythyttan the 15’th of November 2024. Great PhD thesis, great dinner, great party, great after party! Thank you, Kajsa and Örebro University!

NRWC Conference 2024 in Helsingborg: Affective Atmospheres in Retail

I and my colleague Hossain Shahriar  presented about affective atmospheres  at the Nordic Retail and Wholesale Conference (NRWC) 2024 in  Helsingborg, Oct 7, 2024. We are working on a paper aimed for Journal of Retailing right now. Stay tuned!

FEKIS 2024 “Conflict Market” Presentation and Panel Debate

At FEKIS, the national and annual conference for business and management schools in Sweden, I was invited to present and participate in the panel debate “Change in a disruptive world” together with Linnea Claesson, Andreas Ekström, Lena Lid-Falkman, Mia Larson, Jodie Conduit, and Christian Sandström. My topic was my 3-year lasting Riksbanken-project where I set out to empirically develop my theoretical model conflict market (Ulver 2022) with case focus on the market and consumer culture around gang criminality. After the panel debate I and Professor Per Skålén held a workshop on gang criminality as “business practices” an article we are working on at the moment.

ACR2024 Paris; Gangs, Climate Change and Spatial Inclusion

At the annual ACR (Association of Consumer Research) in Paris I held three presentations connected to my research. (1) Lifestyled Business Practices: The Case of Criminal Gangs, a paper I am writing with professor Per Skålén, (2) Socio-Ecological Futures: here I was the chair of a special session with Eric Arnould, Carys Egan-Wyer, Jon Bertilsson and Jack Waverley. and (3) Retail Inclusion and Exlusion: a project and paper together with Hossain Shahriar.  Voilá!

Way Out West, Skate Garden, Gothenburg: “Sportification and Sportswashing”

Spoke at the Skate Gardenon  the great festival Way Out West in Gothenburg, Aug, 2024, about our research on sportswashing and sportification, today specifically about skateboard culture in the wake of the Olympics in Paris. Great fun!

APACR 2024, Bali, Indonesia: Rage of the subaltern

Bali! Indonesia! Asa-pacific Association for Consumer Research 2024! I presented about the pop- and consumer culture connected to Swedish gang criminality

The Swedish Parliament ‘parties’ dining room’ May 2024: Normskifte- The think tank for circular societies.

First time in the Swedish Riksdagshuset. Presented to 6 out of the Swedish parliament’s 8 parties about “real normative changes” together with the many brilliant people in the Normskifte think tank (Malin Leth, Birgitta Losman, Amelie Silfverstolpe, Anna Velander Gisslén, Mats Huss, and Elisabeth Lindh). Fun!

ACLU 2024 Conflict Market: The case of Swedish gangfluencers

The 13’th of May 2024, i was invited to talk at the ACLU seminar series at the department of Law at Lund University about my research project “Conflict Market”, and specifically about the case of Swedish “gangfluencers”. On the picture you see me to the left, lawyer Karin Cederlund partner at Sandart & Partners to the right, and Gunilla Welander, lawyer at Reklamombudsmannen, in the middle.

ICR 2024, Malaga: Swedish Gangster Rap – “Haunted by unrealised futures”

I and Niklas Vallström (Högskolan i Kristianstad and Örebro University) presented our ongoing work on the haunting inside Swedish gangster rap at the  12’th Eiasm Interpretive Consumer Research Workshop, Malaga, Spain, April 17’th-19’th, 2024. How is critical pop culture not only repetitive in itself, but also the critique thereof ? We say that Swedish gangster rap is haunted by unrealised/able futures and has gotten stuck in a deadlock of unpolitical politics in media and in itself. I will update when an article is on the move. Wooohaaaahaha..

ICR 2024, Malaga: Consumer Resistance and Acceptance of Sportswashing in the Western Digital Sphere

Is it not weird that there are not more global protests against sportswashing then there is? Hossain Shahriar and Andrea Lucarelli presented our research on “sportswashing” and the absence of consumer resistance (or should we say activism?) at the 12’th Eiasm Interpretive Consumer Research Workshop, Malaga, Spain, April 17’th-19’th, 2024. Ongoing research but there will be papers published here in the near future.

Brandcamp 2024, Obergurgl, Austria: Rethinking “Coolness”!

Me and Professor Jacob Östberg, Stockholm Business School, presented at Brand Camp 6, hosted by University of Innsbrück in Obergurgl, Austria, March 14-16. 2024. Our ongoing work together with Joonas Rokka at Emlyon, France, will hopefully appear in a great Journal near you  the future ;-). Meanwhile, consider your reactions when you see someone cool. What happens to you? And them?