Nouveaux Pauvres

Award winning academic paper and book chapter about the western middle-class experiencing status loss.

Ulver-Sneistrup, S och Ostberg, J (2011), “The Nouveaux Pauvres of Liquid Modernity”, Research in Consumer Behavior, vol 13, eds. Belk, R., Muniz, A., Jensen Schau och Grayson K. p. 217–232  Award-winning article*

* Award-winner Emerald Literati Network 2012 Awards for Excellence Outstanding Author Contribution Award Winner at the Literati Network Awards for Excellence 2012.

Editor’s comment: “It is a rare combination of a paper that is both theoretically important and addresses a highly important social problem in contemporary global culture”.